If all goes as planned, the GMC brand will be selling the shiny metallic new Hummer by late 2021, or early 2022.
The information was originally shared in a report by the Wall Street Journal.
Unconventional GM brand
The Hummer has been long well-known for being a gas-gulping macho machine from the early 2000s. It was a controversial and unexpected move for GM to release such a pickup truck, but its recent revival as an all-electric truck may reverse this.
Return of the Hummer? Electric Pickup Could Debut During Super Bowl LIV https://t.co/n1yN1c4Cjr
— General Motors News (@gmbeatonline) 13 January 2020
After being off the GM lineup for over a decade, a commercial about the new Hummer will reportedly be released at the Super Bowl next month. It’s also been said that the NBA star, LeBron James, will be in the feature.
When GM was asked to comment on the new Hummer, it was reportedly stated that the news was “speculation.”
Further to this, there has been no actual information on the car’s capabilities, including electric range or seating capacity.
This interesting move of GM towards an electric Hummer is indeed an enchanting one, but which might confuse some Hummer enthusiasts.
If all this supposed information is correct and the Hummer is showcased next month, then the automaker is likely to put the truck out in the market within a year or two at the most. Its biggest rival may be the Cybertruck of Elon Musk.
Furthermore, if it will be released, the car will be sold under the GMC brand, and not as a standalone one.
GM is resurrecting the Hummer name on an all-electric pickup truck to be sold under the GMC brand, people familiar with the matter say https://t.co/ZxkWZsvMWz
— The Wall Street Journal (@WSJ) 10 January 2020
And to have the final answer on all these questions, we’ll have to wait with bated breath until February 2, when the Super Bowl kickstarts.